Does Octopus Energy Do Broadband? What's Really on Offer in 2026
Short answer: Octopus Energy, the UK's largest domestic energy supplier, does not sell its own home broadband. If you have been hunting for an "Octopus broadband" package, that is why you cannot find one. The good news is that there is an Octopus-family route to full fibre, and it is called Cuckoo. This guide explains exactly how it works, who can claim the rewards, and how to make sure you are getting a genuinely good deal.
The quick answer
Does Octopus Energy sell broadband? No, not under its own name.
Is there such a thing as Octopus broadband? The closest thing is Cuckoo, a full fibre provider within the wider Octopus group that runs on Octopus's own Kraken platform.
Can Octopus energy customers get a broadband perk? Yes, through the Octoplus rewards scheme, if you have a smart meter and pay by Direct Debit.
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So, does Octopus Energy offer broadband?
No. Octopus Energy is an energy company, not an internet provider. Founded in 2016 by Greg Jackson, it has grown into the UK's largest domestic energy supplier and it runs its own technology platform, Kraken. What it does not do is sell a home broadband service under the Octopus Energy name. So if you were hoping to add broadband to your Octopus energy account as a single product, that option does not exist today.
What is "Octopus broadband", then? Meet Cuckoo
The closest thing to Octopus broadband is Cuckoo, and the link is genuine. Cuckoo is part of the wider Octopus family of companies: it is owned by Fern Trading, the investment vehicle of Octopus Investments, and it runs on Kraken, the very same platform Octopus Energy Group built to power its own service (Octopus Energy Group, 2023). Cuckoo has even been described as "the Octopus of broadband".
Cuckoo itself is a full fibre provider that retails over CityFibre, Openreach and the AllPoints Fibre network, so what you can get depends on your address. It bundles a premium WiFi 6E router and is well regarded for service. If Cuckoo is what you are really after, we have covered it in detail, including live pricing and the one pricing catch to watch.
Read our full Cuckoo review and deals
The Octoplus rewards deal: broadband perks for Octopus energy customers
Here is where the energy and broadband worlds meet. If you take your electricity from Octopus Energy, you may be able to join Octoplus, its rewards scheme, and pick up a reward for signing up to Cuckoo full fibre. In a 2025 promotion, Octopus energy customers who joined Cuckoo through Octoplus could claim a gift card worth up to £200, tiered by the speed they chose, on a 24-month contract (Cuckoo, 2025). That particular offer has since ended, and promotions change regularly, so the sensible move is to open your Octopus app and check what is live under the Octoplus tab today.
To be eligible for Octoplus you need to:
- Receive your electricity from Octopus Energy
- Have a functioning electricity smart meter that provides half-hourly readings
- Pay by Direct Debit
Didn't Octopus used to do broadband?
Briefly, and only by inheritance. When Octopus acquired Shell Energy in late 2023, it took on Shell's broadband and home phone customers as part of the deal. Octopus then confirmed in 2024 that those broadband and phone customers would be moved to TalkTalk (DataCenterDynamics, 2023). In other words, Octopus stepped away from retail broadband rather than into it, which is exactly why there is no Octopus broadband product to buy now. It is also why a lot of people are understandably confused, and why this question gets asked so often.
Should you get broadband through the Octopus route?
If you are already an Octopus energy customer with a smart meter, the Octoplus route to Cuckoo can be genuinely worthwhile when a reward is live, and Cuckoo has a strong service reputation. Two things are worth keeping in mind, though. First, always check whether a promotion is actually running before you count on it. Second, Cuckoo applies a small in-contract price rise on some contracts, unlike a handful of rivals that fix the price for the full term, so it pays to read the deal carefully. Whatever you decide, the golden rule holds: compare it against the full fibre options available at your own address before you commit.
See the best full fibre deals at your postcode
How to check what full fibre you can actually get
Availability is always address-dependent, whether you are looking at Cuckoo or any other full fibre provider, so start with a postcode check. Switching itself is refreshingly simple now: under One Touch Switch your new provider handles the whole move for you, including notifying your old provider. You also get a 14-day cooling-off period, so there is room to change your mind.
Frequently asked questions
Does Octopus Energy do broadband?
No. Octopus Energy is the UK's largest domestic energy supplier and it does not sell its own home broadband. The closest thing to Octopus broadband is Cuckoo, a full fibre provider within the wider Octopus group, which Octopus energy customers can access through the Octoplus rewards scheme.
What is Octopus broadband called?
There is no product called Octopus broadband. The broadband brand connected to Octopus is Cuckoo, which is owned by Fern Trading (part of Octopus Investments) and runs on Kraken, the technology platform built by Octopus Energy Group.
How do I get the Octopus broadband reward?
You need to be an Octopus Energy electricity customer with a functioning smart meter that provides half-hourly readings, and pay by Direct Debit. That lets you join Octoplus, Octopus Energy's rewards scheme, which has offered rewards for signing up to Cuckoo full fibre. Promotions change, so check the current offer in your Octopus app.
Is Cuckoo owned by Octopus?
Cuckoo is part of the wider Octopus family of companies. It is owned by Fern Trading, the investment vehicle of Octopus Investments, and it runs on Octopus Energy Group's Kraken platform. It is not owned by Octopus Energy, the energy supplier, but it is closely linked to the group.
Did Octopus Energy sell its broadband?
In effect, yes. When Octopus acquired Shell Energy in late 2023 it briefly held Shell's broadband and home phone customers, but it confirmed in 2024 that those customers would move to TalkTalk. Octopus is not in the retail broadband business itself.
Can I get broadband and energy from Octopus together?
Not as a single bundled product. You can take energy from Octopus Energy and, if you are eligible for Octoplus, earn a reward for signing up to Cuckoo full fibre, but they remain two separate services on two separate accounts.
References
- Octopus Energy Group. (2023). Kraken licenses its first broadband deal to Cuckoo [Kraken Utilities licensed its technology platform to Cuckoo, its first broadband licensee; date: 13 July 2023; scope: Octopus Energy Group technology platform and UK broadband]. Octopus Energy. https://octopus.energy/press/Utilities-software-Kraken-licences-first-ever-broadband-deal/
- Cuckoo. (2025). Cuckoo partners with the UK's biggest energy company [Octoplus rewards partnership offering Octopus Energy customers a gift card of up to £200 on a 24-month Cuckoo full fibre contract, tiered by speed; eligibility requires Octopus electricity, a functioning electricity smart meter with half-hourly readings and Direct Debit; promotion dated 3 February 2025 to 31 March 2025; scope: UK full fibre broadband]. Cuckoo. https://www.cuckoo.co/update/cuckoo-partners-with-octopus-energy
- DataCenterDynamics. (2023). TalkTalk to acquire Octopus Energy broadband customers in the UK [Reported transfer to TalkTalk of the former Shell Energy Retail broadband and home phone customer base, around 480,000 customers, held by Octopus Energy; scope: UK retail broadband]. DCD. https://www.datacenterdynamics.com/en/news/talktalk-to-acquire-octopus-energy-broadband-customers-in-the-uk-reports/