Virgin Media Retention Deals 2026: How to Get One and When to Walk Away
Virgin Media negotiations have a folklore all of their own, and unusually, the folklore is broadly right: calling and asking works more often at Virgin Media than anywhere else, on the reported numbers. What the folklore misses is the machinery: which of Virgin Media's three price-rise tiers your contract sits in, what the early disconnection fee actually costs in Virgin Media's own published percentages, what every tier's out-of-contract price is, what your end of contract notification must tell you, and what One Touch Switch now does to the walk-away. This guide is the machinery, quoted from Virgin Media's, O2's and Ofcom's own pages and documents, with the reported success rates labelled as exactly that.
The short version
- The retention conversation is invited. Virgin Media's leaving page: "If something has changed and your package no longer suits your needs, we might be able to find you a better one."
- Reported success is the highest polled: 85% of Virgin Media hagglers succeeded against 69% across all providers, per MoneySavingExpert, January 2026, still its most recent poll as of 8 August 2026.
- The cliff is steep, published, and now fully mapped: "thereafter" prices of £68, £74, £80, £86, £92 and £92 across Virgin Media's six advertised tiers at the time of checking.
- Your leverage peaks at the end of the minimum term, normally 24 months on current deals, when the early disconnection fee (93 to 96% of your monthly charge per remaining month for broadband-only, standard pricing) falls to zero and your end of contract notification has arrived.
- Walking away is now one contact: under One Touch Switch your new provider "handles everything about the switch for you, including cancelling with your old provider", Virgin Media's words, and leaving Virgin Media does not cost your household its O2 double data, O2's words.
Do Virgin Media retention deals exist?
Direct answer: yes. Virgin Media publishes offers for existing customers and its leaving process is built to make you a counter-offer.
Two of Virgin Media's own pages establish this. Its offers area is headed "Best Virgin Media deals for existing customers", inviting customers to "Check out the hot deals on offer for our existing customers". And the page for customers thinking of leaving says, in terms: "If something has changed and your package no longer suits your needs, we might be able to find you a better one." That sentence is the retention function, described by the company that operates it.
What you will not find is a published retention price list. The advertised existing-customer offers lean towards upgrades, more speed, more channels, while the discounts that match or approach new-customer pricing are personalised and appear when you call to discuss leaving. That is not a complaint, it is the game board: the offers respond to your position, so the rest of this page is about strengthening the position before you pick up the phone.
Why Virgin Media negotiations work: the reported numbers and the published cliff
Direct answer: because the gap between promotional and standard pricing is unusually large, and the polled success rates are unusually high.
Take the cliff first, from Virgin Media's own August 2026 deals page. Its entry tier, M125 fibre broadband, was advertised at "£23.99 a month for 24 months, then £68 a month thereafter". That is a £44.01 monthly difference, our arithmetic, between the price that wins a customer and the price that billing drifts to when nobody calls. And it is not just the entry tier. Every advertised package carries the same shape, captured verbatim below.
| Package | Virgin Media's advertised line | Thereafter |
|---|---|---|
| M125 | "£23.99 a month for 24 months, then £68 a month thereafter" | £68 |
| M250 | "Currently £25.99 a month, then £74 a month thereafter" | £74 |
| M350 | "£28.99 a month for 24 months, then £80 a month thereafter" | £80 |
| M500 | "Currently £29.99 a month, then £86 a month thereafter" | £86 |
| Gig1 | "Currently £31.99 a month, then £92 a month thereafter" | £92 |
| Gig2 | "£49.99 a month, then £92 a month thereafter" | £92 |
A company with that structure has enormous room to discount for anyone who calls, which is exactly what the reported outcomes show. MoneySavingExpert's polling, as its broadband haggling guide reports: "In our January 2026 poll, 69% of those who haggled with their broadband provider were successful. Virgin Media customers reported an 85% success rate, TalkTalk customers a 73% success rate, and Sky broadband customers 65%." Its Virgin-specific guide adds: "Our most recent poll, conducted in January 2026, found 85% of Virgin customers who tried to haggle were successful in negotiating a better deal, showing what's possible." These are reader polls, reported here as such, not audited statistics; both pages were re-checked on 8 August 2026 and no newer poll has replaced them, which is exactly why they remain worth quoting.
The out-of-contract cliff, in Virgin Media's own advertised figures
M125 fibre broadband as advertised on virginmedia.com, checked 8 August 2026. Asterisks are Virgin Media's own price footnotes.
promotional price
"thereafter" price
The £44.01 monthly gap is our own arithmetic from Virgin Media's advertised figures. Your own after-contract price is in your end of contract notification, and Virgin Media's contract help page says exactly that: "Your monthly cost may change after your minimum term ends", directing you to your End of Contract Notification to check it.
Before the call: know which contract you are actually in
Direct answer: your sign-up date sets your price-rise tier, your minimum term sets your exit cost, and both are knowable before you dial.
Virgin Media currently operates three annual price-rise regimes side by side, set out on its annual price change page and applying "every April".
| When you signed or recontracted | Your April rise, per Virgin Media |
|---|---|
| On or after 2 October 2025 | "The monthly subscription charge for your main services will increase by £4" |
| 9 January 2025 to 2 October 2025 | "The monthly subscription charge for your main services will increase by £3.50" |
| Before 9 January 2025 | "the Retail Price Index (RPI) rate of inflation, plus an additional 3.9%", and "If RPI is 0% or less, your price will increase by 3.9%" |
Why the tiers changed shape is regulatory, and knowing it strengthens your read of any offer. Ofcom: "From 17 January 2025, phone, broadband and pay TV providers will be prohibited from including inflation-linked, or percentage-based, price rise terms in all new contracts." Its consumer guide adds that "companies that include specified price rises in their contracts must set these out clearly, in pounds and pence, before you sign up", while "Contracts signed before 17 January 2025 might still include price rises that are linked to inflation or which are set out in percentage terms." Virgin Media's £3.50 and £4 tiers are that rule in action.
Two consequences follow. First, a pre-2025 customer recontracting today does not just change price, they change regime, from inflation-linked to fixed pounds-and-pence, which is worth weighing in any retention offer; our Virgin Media price rise guide works the numbers. Second, none of these rises opens an exit door, and Virgin Media says so plainly: "As this annual price adjustment is stated in your terms and conditions, you won't be given a right to cancel your agreement during your minimum period without incurring an early disconnection fee". Ofcom's rules cut the same way: the 30-day penalty-free exit exists where a provider raises prices in a way "your contract doesn't set out", or by more than it set out, not for rises the contract disclosed. If a rise letter arrives that does not match your tier above, that is the exception worth checking against our price rises and your rights guide.
On terms: Virgin Media's help page lists fixed terms of 6, 9, 12, 18 or 24 months plus 30-day rolling contracts, its leaving page says "Your minimum term will normally be 24 months", and the headline deals on its August 2026 broadband page all carried a "24 month minimum term". Find your own end date in your account or your end of contract notification.
And that notification deserves a proper introduction, because it is your best pre-call document and it exists by law. Ofcom: "Your provider must send you this notification, by text, email or letter, between 10 and 40 days before your contract comes to an end." The required contents read like a negotiation briefing: "when your contract ends; any notice period for leaving your provider; the price you've been paying until now, and what you'll pay when your contract is up; your provider's best deals, including any prices only available to new customers; and details of other contracts that you have taken as part of your bundle, including the end dates for those contracts." Miss the window and stay put, and the reminders keep coming: "If you're already out of contract, your provider must remind you every year and update you on their best deals." If you cannot find yours, your online account shows the same dates.
The call itself: how to negotiate with Virgin Media
Direct answer: benchmark first, ring 150 or 0345 454 1111, say you are considering leaving, and let the documented exit do the talking.
The sequence that turns an 85% reported success rate into your success rate:
Thirty seconds on the comparison. You need one number: what your speed, or a faster one, costs a new customer at your address. In many Virgin Media areas full fibre rivals have overbuilt the cable network, so the competing quote is often stronger than you expect.
Contract end date, price-rise tier, current monthly cost, the "thereafter" price from your end of contract notification, and if you are mid-term, your early disconnection fee from the tables below. Sixty seconds in your online account.
"I am thinking of leaving" is the phrase that routes you to the people with pricing authority. Virgin Media's own leaving page promises the conversation. State the competing deal, ask what they can do, and be comfortable with silence. Our general haggling scripts apply here in full.
A £15 cut from a drifted £68 can still be £20 above the market. The benchmark from step 1 is the yardstick; anything at or under it, on a speed you want, is a genuine win. Get the offer, the term and any rise tier change confirmed in writing before accepting.
No dramatic exit needed. Order the new deal; under One Touch Switch they cancel Virgin Media for you. The next section covers the mechanics, including the fee tables and the TV, mobile and Volt carve-outs.
On what to expect: forum threads are full of vivid Virgin Media outcomes, bills halved, quotes beaten, and we deliberately publish none of them as data, because they are self-selected stories. The honest expectation-setter is the poll figure, reported as reported, plus the structural fact of the published gaps in the table above. Timing note: the strongest position is the last month of your minimum term, when the early disconnection fee approaches zero and every alternative is genuinely available to you. Out of contract, negotiate today; each month of waiting is billed at the thereafter price. Either way, go in knowing what a new customer pays at your postcode, because that single number is what moves the conversation.
When to walk: fees, notice and the mechanics of leaving
Direct answer: out of minimum term, leaving is free with 30 days notice, or handled entirely by your next provider. Inside it, Virgin Media's own tables price the exit, so price it before deciding.
Virgin Media's cancellation basics, from its own pages: "You can cancel your agreement at any time by giving 30 days' notice." After the minimum term, "your service and contract will continue on a rolling monthly basis, and you can cancel at any time without paying any early disconnection fees." The routes its leaving page lists are phone, "call 150 from a Virgin Media phone (or 0345 454 1111 from any other phone)", and online chat; as of 8 August 2026 no WhatsApp or postal route appears on that page.
Inside the minimum term, the early disconnection fee applies, and v2 of this page can now quote the numbers, because Virgin Media publishes them in two linked PDFs. Its method sentence first: "The percentages shown in the right-hand column indicate how much of your monthly charge you'll pay, depending on the service(s) you have with us." Then the tables, reproduced from Virgin Media's own estimate document.
| Package type | Standard pricing | Offer pricing |
|---|---|---|
| Broadband only | "93-96%" | "90-95%" |
| Broadband and Home Phone | "94-96%" | "93-95%" |
| Broadband and TV | "85-89%" | not listed in the retrieved table |
| Triple (Broadband, TV and Home Phone) | "85-95%" | "78-92%*" |
| Home Phone only | "97-99%" | not listed in the retrieved table |
Virgin Media's own worksheet turns the percentages into pounds: an M500 broadband customer on standard pricing at £62.00 a month faces "93% (£57.66)" to "96% (£59.52)" for each remaining month; the same package on offer pricing at £44.50 faces "90% (£40.05)" to "95% (£42.28)"; a Bigger Bundle at £79.00 faces "85% (£67.15)" to "95% (£75.05)". The document's own advice for precision: "To get the exact figure, just contact one of our Agents and they can provide the exact amount for that day." The shape of the fee is the point: leaving mid-term costs almost your full bill for every month left, which is why the end of the minimum term is the negotiating moment, and why the fee is nearly always worth avoiding rather than paying. Its worked example on timing: "if you wish to cancel your contract with 5 months remaining, then you'd provide 30 days' notice. In that period, you would retain (and continue to pay for) your services and then be charged an Early Disconnection Fee for your remaining 4 months." VAT has applied to these fees since 1 April 2022, and if you are moving home to an address Virgin Media serves, it expects the contract to move with you rather than end. Our guides to broadband exit fees and leaving a contract early cover the general law around all of this.
Now the part that changed the power balance. Since 12 September 2024, switching broadband between different networks, Virgin Media's included, runs through One Touch Switch, and Virgin Media's own glossary describes the effect: "One touch switching means your new provider handles everything about the switch for you, including cancelling with your old provider." Ofcom adds two protections worth knowing verbatim: "Your old provider must not charge you for any notice period after the switching date", and "Providers must compensate customers if things go wrong with the switch or they are left without a service for more than one working day."
The carve-outs, so nothing ambushes you. One Touch Switch covers broadband and number-based phone services. Ofcom's consumer guide: "you might need to notify your old provider to cancel other services in your bundle such as a TV service." Mobile is outside the process entirely, so an O2 SIM in a Volt household carries on unless you address it. And on Volt itself, O2's own help page settles the question v1 could only flag: "if you leave Virgin Media, everyone in the household on an eligible O2 plan will get to keep their double mobile data." The reverse direction is the one that costs: "If you leave O2, you'll lose your double mobile data but you'll get to keep your boosted Virgin Media broadband speeds." The practical rule for Virgin Media bundles: list what you pay for, let One Touch Switch move the broadband and landline, settle TV and mobile with Virgin Media directly, and count the Volt maths knowing the double data survives a broadband switch. Two smaller practicalities with their own guides: what happens to a provider email address and keeping your phone number.
What you can get instead: the market at a Virgin Media address
Direct answer: more than there used to be. Full fibre rivals have been building across cable's footprint, which is precisely why retention pricing has become so responsive.
The competitive backdrop, briefly and with sources. Full fibre reached 82% of UK homes by January 2026 on Ofcom's figures, independent networks passed 19.7 million premises by the end of 2025 per INCA, and industry analysis through 2026 has documented substantial overbuild of Virgin Media's network areas by Openreach-based full fibre and altnets, with thinkbroadband's February 2026 analysis finding 82% of Netomnia's footprint already overlapped by some form of Virgin Media O2 gigabit service, the overlap running both ways. Virgin Media O2 is itself mid-transformation: its Q2 2026 results, published 24 July 2026, report 5,417,900 consumer broadband connections, 18,811,600 homes serviceable, and a full fibre footprint that "reached the milestone of 9 million premises". Service context belongs here too, from Ofcom's own complaints table: in Q1 2026 Virgin Media's fixed broadband generated 6 complaints per 100,000 customers, exactly the industry average of 6, having been below average in Q4 2025 at 5 against 7; the quarter-by-quarter reading is our own alignment of Ofcom's published data. In plain terms: at a growing share of Virgin Media addresses, gigabit-class alternatives now exist, our Sky versus Virgin Media and BT versus Virgin Media head-to-heads cover the big-brand routes, and the only way to know your own address's options is to look.
Free and independent. Thirty seconds, and it is the number that changes the negotiation.
Adrian's take
Virgin Media retention calls have a reputation for theatre, and I think the theatre is optional. The company publishes a £23.99 price and a £68 price for the same product on the same page, and now that we have its fee PDFs, we know the exit toll runs at 93 to 96 pence in the pound mid-term and zero at the end of it; everything else is the choreography of discovering where between those numbers you personally will land. You do not need to act angry, threaten anything or master a script. You need your contract end date, your end of contract notification, one competing quote, and genuine willingness to use a switching process that now requires exactly one contact, with the other provider, and does not even cost your household its O2 double data. In my experience the customers who get the best outcomes are the calm ones who would honestly be content either way. Decide you would be content either way, and then make the call.
Frequently asked questions
Does Virgin Media do retention deals?
Yes, in substance. Virgin Media runs a page headed Best Virgin Media deals for existing customers, inviting customers to check out the hot deals on offer, and its own leaving page says that if your package no longer suits your needs, we might be able to find you a better one, which is the retention conversation in Virgin Media's own words. Specific offers are personalised, unpublished and negotiated, usually when you call to discuss leaving.
How do I get a retention deal from Virgin Media?
Benchmark your postcode first so you know what a new customer pays elsewhere, then call Virgin Media on 150 from a Virgin Media phone or 0345 454 1111 from any other phone and say you are thinking of leaving. You will typically be routed to the team that can offer unadvertised pricing. Reported success rates are high: MoneySavingExpert's January 2026 poll found 85% of Virgin Media customers who haggled got a better deal.
What number do I call to cancel or negotiate with Virgin Media?
Virgin Media's leaving page lists calling 150 from a Virgin Media phone, or 0345 454 1111 from any other phone, and online chat; as of 8 August 2026 no WhatsApp or postal route appears on that page. Cancellation requires 30 days notice. If you are switching your broadband to another provider, you do not need to call at all: under One Touch Switch the new provider manages the switch, including cancelling with Virgin Media.
Do I have to give Virgin Media 30 days notice?
For a straight cancellation, yes: Virgin Media states you can cancel your agreement at any time by giving 30 days notice. If you are switching broadband to a different network under One Touch Switch, Ofcom's rules say your old provider must not charge you for any notice period after the switch date, so the switch date effectively ends the billing.
Can I cancel Virgin Media without paying a fee?
Once your minimum term has ended, yes: Virgin Media states your service continues on a rolling monthly basis and you can cancel at any time without paying early disconnection fees. Inside the minimum term an early disconnection fee applies for the months remaining after your 30-day notice, unless you have a specific exit right, such as a price rise that was not set out in your contract.
How much is the Virgin Media early disconnection fee?
Virgin Media's own estimate tables express the fee as a percentage of your monthly charge for each month remaining after your 30 days notice. For broadband only, the published range is 93-96% of the monthly charge on standard pricing and 90-95% on offer pricing; broadband and TV sits at 85-89% on standard pricing. Its own worked example puts a £62 a month M500 customer at £57.66 to £59.52 for each remaining month. Virgin Media advises contacting an agent for the exact figure for your account on the day.
Does One Touch Switch work with Virgin Media?
Yes. Since 12 September 2024 One Touch Switch covers switches between different networks, which previously required contacting Virgin Media yourself. Virgin Media's own explainer says one touch switching means your new provider handles everything about the switch for you, including cancelling with your old provider. It applies to broadband and landline; other services in a bundle are handled separately.
What happens to my TV and O2 mobile if I switch broadband away from Virgin Media?
One Touch Switch moves broadband and number-based phone services. Ofcom's guidance says you might need to notify your old provider to cancel other services in your bundle such as a TV service, and mobile is outside the process entirely, so an O2 SIM carries on unless you deal with it separately. On Volt benefits, O2's own help page says that if you leave Virgin Media, everyone in the household on an eligible O2 plan keeps their double mobile data. Before switching, list what is in your bundle and confirm the TV and mobile elements with Virgin Media.
Will I lose my Volt benefits if I leave Virgin Media or O2?
It depends which side you leave, and O2's own help page states both halves. If you leave O2, you lose the double mobile data but keep the boosted Virgin Media broadband speeds. If you leave Virgin Media, everyone in the household on an eligible O2 plan keeps their double mobile data. Volt requires Virgin Media broadband and an eligible O2 Pay Monthly plan in the household, so price what the benefits are worth to you before you decide.
How much do Virgin Media prices rise each year?
It depends when you signed. Virgin Media's annual price change page sets out three tiers: contracts from 2 October 2025 rise by a fixed £4 a month each April; contracts between 9 January 2025 and 2 October 2025 rise by £3.50; and older contracts rise by the Retail Price Index plus 3.9%, or 3.9% if RPI is zero or negative. The pounds-and-pence tiers exist because Ofcom banned inflation-linked and percentage price rise terms in new contracts from 17 January 2025.
Can I leave Virgin Media when prices go up?
Not penalty-free if the rise was written into your contract: Virgin Media states that because the annual price adjustment is in its terms and conditions, you will not be given a right to cancel during your minimum period without an early disconnection fee. Ofcom's rules grant a 30-day penalty-free exit only where a provider raises prices in a way the contract did not set out, or by more than it set out.
What does Virgin Media cost after my contract ends?
Standard pricing, and the jump is visible on Virgin Media's own deals page. At the time of checking, its advertised tiers ran from £23.99 a month rising to £68 thereafter on M125, up to £92 thereafter on Gig1 and Gig2. That is the cliff retention deals exist to stop you noticing. Your end of contract notification states your own figure, and it is the single most useful number to have in hand before any call.
What is an end of contract notification?
A message your provider must send, by text, email or letter, between 10 and 40 days before your contract comes to an end, under Ofcom's rules. It must include when your contract ends, any notice period, what you have been paying and what you will pay when the contract is up, and your provider's best deals including prices only available to new customers. If you stay out of contract, your provider must remind you every year and update you on its best deals. It is the document to have open during any retention call.
Does Virgin Media get a lot of complaints?
On Ofcom's own data table for Q1 2026, Virgin Media's fixed broadband generated 6 complaints per 100,000 customers, exactly the industry average of 6. In Q4 2025 it was below average, at 5 against an average of 7. Reading the quarters side by side is our own alignment of Ofcom's published table. Complaint volumes are context for the leaving decision, not a verdict on your own service.
How many broadband customers does Virgin Media have?
Virgin Media O2's own Q2 2026 results, to 30 June 2026 and published 24 July 2026, report 5,417,900 consumer broadband connections and 5,504,600 consumer fixed-line customer relationships. The same release says its full fibre footprint reached the milestone of 9 million premises, against 18,811,600 homes serviceable on its network.
When should I start negotiating with Virgin Media?
In the last weeks of your minimum term, after your end of contract notification arrives and once you know what your postcode offers elsewhere. At that point the early disconnection fee is at or near zero, the 30-day notice can end your billing close to the term's end, and the retention team knows you can leave with one contact under One Touch Switch. Out of contract, every day you wait is billed at standard pricing.
References
- Knight, C. (2026, April 8, last updated). Haggle with Virgin Media: deals for existing customers. MoneySavingExpert. https://www.moneysavingexpert.com/broadband-and-tv/haggle-with-virgin-existing-customer-tips/
- Knight, C. (2026, July 7, last updated). Broadband haggling: top tips for slashing your internet and line rental bills. MoneySavingExpert. https://www.moneysavingexpert.com/broadband-and-tv/haggle-your-broadband-existing-customer-tips/
- O2. (n.d.). Understanding Volt benefits. https://www.o2.co.uk/help/volt-virgin-media-o2/understanding-volt-benefits
- Ofcom. (2020, February 14). Companies must tell customers about their best deals. https://www.ofcom.org.uk/phones-and-broadband/service-quality/companies-must-tell-customers-about-their-best-deals
- Ofcom. (2024, July 19). Ofcom bans mid-contract price rises linked to inflation. https://www.ofcom.org.uk/phones-and-broadband/bills-and-charges/ofcom-bans-mid-contract-price-rises-linked-to-inflation
- Ofcom. (2024, September 12). Simpler broadband switching is here. https://www.ofcom.org.uk/phones-and-broadband/switching-provider/simpler-broadband-switching-is-here
- Ofcom. (2026, June 29, last updated). Telecoms price rises: what are your rights? https://www.ofcom.org.uk/phones-and-broadband/saving-money/telecoms-price-rises-what-are-your-rights
- Ofcom. (2026, July 1, last updated). Switching broadband provider. https://www.ofcom.org.uk/phones-and-broadband/switching-provider/switching-broadband-provider
- Ofcom. (2026, July 17, last updated). Are you in or out of contract? https://www.ofcom.org.uk/phones-and-broadband/saving-money/in-or-out
- Ofcom. (2026, July 30, last updated). Telecoms and pay-TV complaints (Q1 2026 summary data, CSV). https://www.ofcom.org.uk/phones-and-broadband/service-quality/telecoms-and-pay-tv-complaints
- Virgin Media. (n.d.). Thinking of leaving Virgin Media? https://www.virginmedia.com/help/leaving
- Virgin Media. (n.d.). Annual price change. https://www.virginmedia.com/help/annual-price-change
- Virgin Media. (n.d.). Early disconnection fees. https://www.virginmedia.com/legal/fibre-optic-services-terms-conditions/early-disconnection-fees
- Virgin Media. (n.d.). How to estimate my Early Disconnection Fee (PDF). https://prod.ctassets.virginmedia.com/uploads/edf_how_to_estimate_44841bf90b.pdf
- Virgin Media. (n.d.). How to calculate my Early Disconnection Fee worksheet (PDF). https://prod.ctassets.virginmedia.com/uploads/edf_how_to_calculate_a705e94a09.pdf
- Virgin Media. (n.d.). Information about your Virgin Media contract. https://www.virginmedia.com/help/billing-and-payments/information-about-your-virgin-media-contract
- Virgin Media. (n.d.). Virgin Media and O2 benefits. https://www.virginmedia.com/help/virgin-o2-benefits
- Virgin Media. (n.d.). Best Virgin Media deals for existing customers. https://www.virginmedia.com/myvmo2/your-offers
- Virgin Media. (2026, August, page dated). Broadband deals. https://www.virginmedia.com/broadband
- Virgin Media. (2026, February 9). How to switch broadband provider. The Edit. https://www.virginmedia.com/the-edit/glossary/switch-broadband-provider
- Virgin Media O2. (2026, July 24). Q2 2026 results to 30 June 2026 (earnings release PDF and results page). https://news.virginmediao2.co.uk/2026-financial-results/q2/
Written by Adrian James, Broadband Editor at BroadbandSwitch.uk (LinkedIn). Reviewed by Dr Alex J. Martin-Smith (LinkedIn). Published 9 August 2026, Virgin Media, O2 and Ofcom pages last verified 8 August 2026, with every advertised price line re-confirmed unchanged on 9 August 2026. Prices, offers and policies are Virgin Media's to change; undated Virgin Media help pages and PDFs were accessed 8 August 2026. Haggling outcomes are reported reader polls, not guarantees. This guide is information, not advice.